a game changer in transit advertising
TransitTracking™ aims to provide advertisers and agencies alike with various data sets about the campaigns that they book with Tractor Transit.
GPS tracking devices are installed throughout the Golden Arrow and Sibanye fleets in Cape Town and is independently monitored by Routemaster (Pty) Ltd. With this information available we are able to:
Accurately tell you where your campaign travelled
How many kilometers your campaign travelled
How many hours your campaign was active for
The periods of the day your campaign reached peak activity
The data and insights are offered for free to any client that books on the fleet on an ongoing basis and campaign specific.